“Talented and versatile”.  At least, that’s what my sister says.

I’ve been involved in a variety of film, video and web projects over the last 15 years taking on a range of roles from shooting and producing to creating and building.

Online marketing strategy really captured my interest during my last incarnation as a Producer for Capital C (Marketing Magazine’s “2006 Agency of the year”) where I focused on producing online marketing campaigns for brands such as Dove, Scotiabank, Smirnoff and SCENE to name just a few, as well as directing and editing a number of videos for Capital C. Great people, great opportunity.

I’m now very pleased to be directing some of the creative projects at Noetic Media which I started up last year with alliance, Julia Bennett.  Noetic Media focuses on transmedia, specializing in video, social media and the web.   We’re currently developing and in production on a number of really interesting projects.  Things just keep getting better and better!

I am an ideas person, problem solver and investigator. I celebrate our desire to tell stories, create, and reach people by sharing some of the what is the most remarkable out there. It’s a great time to move into the future.  And I like to have fun.  That’s what makes me special.  ;)

This blog is a record of my journey.

-Jackie Ferrier is currently consulting, creating transmedia and marketing projects, and developing a documentary on parkour. She currently sits on the Board of Directors for the Documentary Organization of Canada.